The company is the result of a venture capitalist investment done by German entrepreneurs with a long experience in physical and digital markets and it is now managed by a very skilled and fast group of talented people.
My Plus is rapidly increasing his international network
signing up new partnership and distribution agreements in Europe, Asia and America.
pays a lot of attention to marketing.
Once My Plus approaches a new country, the company starts with the so-called GLOCAL
policy, that is a mix between GLOBAL (My Plus is an international company dealing with many different countries)
+ LOCAL (My Plus cares a lot about local needs of partners, customers, distributors…).
My Plus deeply comes to an immersion in the several local markets where the company operates, giving full support in terms of localized website, catalogue selection, marketing tools…
Marketing for My Plus means:
- suitable product selection for any specific country
- performing tools such a localized website with localized promos/banners/news
- effective marketing concepts such as display, dedicated islands, in store activities
- PR and media relations
- samples support
- catalogue support
- marketing funds, at distributors’ disposal